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Munro’s Safety Apparel Implements Time-Saving, Scalable B2B Ecommerce with Znode


Munro’s Safety Apparel is a family-owned and operated business that was started in 1976 and currently has four locations spanning the Gulf Coast in Texas and Louisiana. The company caters to upstream, downstream, utilities, and chemical markets, including some of the world's largest oil and gas companies. As a family-owned business, Munro’s thrives on its ability to provide optimal service to all customers.


Munro’s Safety Apparel delivers curated B2B shopping experiences where employees can order company-approved, job-site apparel. This business model means creating a customer-specific store with traditional B2B contract rules based on the persona that logs in. This may mean specific pricing, product catalog, and more. 

Munro’s Safety Apparel was using two siloed ecommerce systems to manage online orders, which required multiple manual processes to support more than 100 orders daily. Munro’s account managers constantly needed to toggle between different product catalogs, customer sites, and accounts to verify and push orders to production and manage inventory. 

Onboarding new customers also required a lot of manual work to assign customized product catalogs, options, and other customer- and account-based details. The team at Munro’s wanted a more flexible system that could help automate orders and customer onboarding while integrating with its existing system for inventory management.

The final item on Munro’s wishlist was a platform that could accommodate both company-issued point systems and credit cards in a more streamlined, easy-to-manage fashion.


Based on a referral from School Uniforms by Tommy Hilfiger and after researching multiple ecommerce platform options, Munro’s Safety Apparel decided to go with Znode to streamline its ecommerce management.

Znode’s flexible data structure and seamless integrations with Munro’s existing system automated hundreds of hours of manual work required each year. Account managers no longer need to update orders manually; setting up a new customer takes a fraction of the time. The flexibility of managing multiple catalogs all in one place now allows Munro’s to provide even better experiences to its customers.

Additionally, Znode implemented a customized solution to support point systems for employee apparel purchases and credit card transactions, providing a sustainable foundation for Munro’s growing customer base.

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